Financials is a multi-column header in most reports. It includes the following statistics:
- eCPM (see eCPM)
- EPC (see EPC)
- Revenue - Money generated from Merchant
- Commission - Money payable to Affiliate
- Margin - The difference between the Revenue and Commissions
- Default Payout (sometimes) - The default affiliate payout for the campaign
- Average Payout (sometimes) - The average affiliate payout.
See Also: Impressions, Clicks, Gross, Qualified, Approved, Warning, Filtered Leads, Conversions, Financials

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